Our Town

METRO CEO Alex Clifford Named 2017 Transit Professional of the Year!

METRO CEO Alex Clifford Named 2017 Transit Professional of the Year!

Santa Cruz Metropolitan Transit District (METRO) CEO Alex Clifford is the 2017 Transit Professional of the Year as recognized by the California Transit Association (CTA) Small Operators. The Award honors an outstanding individual that has provided strong leadership and vision. Mr. Clifford joins the list of distinguished California transit leaders who have received this annual award. […]

2017 Holiday Calendar

2017 Holiday Calendar

November 17 – December 24 Santa at the Capitola Mall! Kids, bring your Christmas list and get a photo with Santa! Visit www.capitolamall.com for more information. November 23 – December 25 Capitola Village Parking FREE 
Holiday Parking 3-Hours. Take a stroll, do some shopping, have a bite to eat and enjoy the old- fashioned holiday […]

2017 Green Business Awards

2017 Green Business Awards

The County of Santa Cruz is pleased to announce that 19 local businesses will be honored with Green Business Certificates at the December 12 Board of Supervisors meeting. The Green Business Program is an incentives-based certification program designed to encourage businesses to meet and exceed environmental standards while conserving natural resources. These businesses have voluntarily […]

PVUSD Launches Bilingual Early Literacy Initiative

PVUSD Launches Bilingual Early Literacy Initiative

Pajaro Valley Unified School District Superintendent of Schools, Dr. Michelle Rodriguez, is hosting a National Literacy Summit and Press Conference on Monday, December 4, 2017, from 5:30 p.m. to 7:30 p.m. at Watsonville Public Library, 275 Main Street, Watsonville. Dr. Rodriguez will unveil the Paso a Paso, Crediendo Juntos, a free District-wide English and Spanish […]

Soroptimist International Of Watsonville says “Thank You” To its “Great Gatsby” Donors

Soroptimist International Of Watsonville says “Thank You” To its “Great Gatsby” Donors

$5,000.00 PLATINUM DONOR Anonymous $1,000.00 GOLD DONORS Anonymous Deluxe Foods • Edmund and Sonia Duran • Louis and Geneva Ivanovich • Steve and Diane Pereira • Fatima Jewelers $500.00 BRONZE DONORS Bailey Properties • Dr. Nancy Bilicich • Cal Giant • Donald Driscoll • Driscoll Family Farms • Ganzerla & Associates • Harrison’s Color Corner […]

Performing Arts Center Open House

Performing Arts Center Open House

By Trish Melehan, SV City Arts Commissioner and SVC Theater Guild Secretary The Scotts Valley Community Theater Guild is opening the doors to the coming Performing Arts Center next to the Scotts Valley Public Library at 251 Kings Village Rd, Scotts Valley on Dec. 14 from 6 – 8 p.m. The public is invited to […]

Boys & Girls Clubs To Open Scotts Valley Clubhouse

Boys & Girls Clubs To Open Scotts Valley Clubhouse

In keeping with a long-term commitment to effectively serve youth throughout Santa Cruz County, Boys & Girls Clubs of Santa Cruz County (BGCSCC) announced it would acquire Boys & Girls Club of the Valleys to open and operate a new clubhouse in Scotts Valley. BGCSCC will embark on a comprehensive fundraising campaign with the goal […]

Melody Mennite: A Star Returns Home

Melody Mennite: A Star Returns Home

Santa Cruz Ballet Theatre’s “The Nutcracker” By Betty Sanchez Melody Mennite was born and raised in Santa Cruz and received her training at The Studio, School of Classical Ballet and Santa Cruz Ballet Theatre. Right around the turn of this millennium, Melody graduated early from high school and moved to Houston, where she has developed […]

Young People Inspired to Help The Hungry

Young People Inspired to Help The Hungry

By Caroline Slivkoff, Second Harvest Food Bank Santa Cruz At this time of year, when most people are busy shopping for gifts and cooking for holiday get-togethers, the needy in Santa Cruz County have much more immediate concerns; how to pay the bills. What may come as a surprise to some is that in a […]