Columnists

Hannah: Ready for Easter?

Hannah: Ready for Easter?

Hannah ID#A252659 came to the shelter as a stray after being abandoned in a field. Volunteers report that Hannah is a sweet and playful rabbit. She is curious and likes to visit with people when they come into the rabbit room. Hannah is also good about using her litter box! If you are a rabbit […]

Hope On The Horizon for County Roads

Hope On The Horizon for County Roads

By Bruce McPherson Fixing our roads, whether it is from regular wear-and-tear or from storm damage, is a time-consuming, expensive and complicated process. It involves a great deal of planning and is often dependent on state or federal funding. But there is hope on the horizon that we will see much improvement in the years […]

Berries For Color In Winter

Berries For Color In Winter

by Tony Tomeo In milder climates of California, where many of us expect at least a few flowers to bloom right through winter, autumn foliar color and colorful winter berries are not appreciated quite as much as they are where autumn and winter arrive earlier, and are cool enough to prevent lingering bloom. Coincidentally, the […]

Our New Year’s Resolution: Recharge and Replenishment

Our New Year’s Resolution: Recharge and Replenishment

By Melanie Mow Schumacher The Soquel Creek Water District’s New Year’s resolution for 2019 — and beyond — is recharge and replenishment of our groundwater supply. How do we plan to keep this resolution? With several exciting projects and strategies that are part of our Community Water Plan, and its overarching aim of preventing seawater […]

Talking With The Community

Talking With The Community

By Shannon Munz, Santa Cruz County Regional Transportation Communications Specialist Community conversations about how best to address the transportation needs of the county have been going on for decades, and as the county continues to grow, these conversations will become even more critical. According to the Association of Monterey Bay Area Governments, Santa Cruz County, […]

State of the PVUSD

State of the PVUSD

by Jeff Ursino, Trustee for PVUSD The district recently held a meeting at the Watsonville City Chambers to discuss the current state of educational achievement at the District level. The event highlighted the District’s recent experiences and the progress that is being made to prepare our students for both college and their future careers. The […]

Amazon: Partner or Competitor?

Amazon: Partner or Competitor?

By Ron Kustek Your small business may be considering selling your products through Amazon. After all, they are the world’s No. 1 online retailer and 3rd largest retailer — closing in on Walmart. Amazon is regularly in the news — from their purchase of Whole Foods in August of 2017, to their purchase of PillPak […]

It’s Beginning To Look A Lot Like…

It’s Beginning To Look A Lot Like…

By Janet Payne-Downs This year I will spend ten days with the Friendswood Clan at Christmas. That’s enough time to get into trouble, marry, buy a horse, order some spurs (not bone), or even worse…be such an impatient, grumpy, lazy guest that Michael and Najla will rescind  their very vague idea to come earlier (like […]

Reporting Issues to the County From Your Smartphone

Reporting Issues to the County From Your Smartphone

By Zach Friend, County Supervisor 2nd District With the recent rains, roadway issues (including potholes) are starting to pop back up. Additionally, non-emergency tree trimming needs, sign damage and more become more common. Over the last few weeks, I’ve held a number of community meetings and generally questions arise about the best way to make […]

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